Exactly what to do for healthy, youthful skin in your 30s from the AesthetiCare pros.
*This post is in partnership with AesthetiCare; all thoughts + opinions are my own.
As a society, we’re obsessed with our skin. We paint it with makeup, spray tan it, pick at it, slather it with creams and serums, laser it– all in hopes of making it looks its best. “I just want great skin,” I hear so many of my friends, family, and readers say. As we age, the issues we focus on might change (acne in our early 20s vs. anti-aging in our early 30s), but we’re still skin-obsessed.
There is a ton of information about skin out there; a simple Google search yields 1.97 billion results. So what works? And what works for you? It’s so hard to know with all the competing info available. What exactly should a woman in her 30s (or late 20s, for that matter) be focusing on in terms of products (serums, creams, moisturizers, etc.) for a healthy, youthful glow?
It’s time to go to school, kids. Skin School!
I went to the experts: AesthetiCare Medspa here in Kansas City. They are my go-to for all things skin; they helped me achieve a major glow-up last year with a series of BBL treatments and a Halo treatment. But they don’t just wield the skin laser; AesthetiCare also carries medical-grade products. The term “medical-grade” means the product contains higher levels of active ingredients (vs. over-the-counter brands, like the ones you find in drugstores, Target, or at Sephora). Higher levels of those active ingredients mean better, faster results!
Watch the video below to see my chat with Krissy from Team AC; she’s dropping some serious knowledge on how to ace skin care in your 30s.
What skin care regimen should a woman in her 30s follow?
This simple 4-step process is going to hit all your skin’s needs: cleanse, nourish, hydrate, protect.
- Girl, wash your face. You’ve heard this a million times, from Rachel Hollis, your mother, and every glossy beauty mag. Washing your face is a no-brainer. You must wash off makeup at the end of every day. Even if you don’t wear makeup, a nighttime cleanse will wash off the daily grime (think excess oil, air pollution, etc.). This step preps your skin to absorb all the good-for-you ingredients in steps 2-4.
- Nourish that skin with a serum. Women in their 30s want to brighten + even their complexions, so a vitamin C serum is key. (Even skin = youthful skin!) Use this serum in the a.m. because vitamin C also protects against free radicals (nasty microscopic particles in the air that disrupt + damage your skin). Women in this age range are also all about fighting fine lines and wrinkles, and that’s where a vitamin A comes in clutch because it promotes faster cell turnover. Speeding up cell turnover means more collagen, which plumps up those fine lines and wrinkles. Vitamin A = retinol and retinoids, so look for those on the ingredient list of your serum. Use this as part of your nighttime routine because sunlight breaks down Vitamin A and makes it less effective. (No use in slapping something on your face that won’t work! Protect that product investment.)
- Hyrdate to lock it all in. Moisturizer is so important! It’s constantly losing moisture, so adding it back in as a skin care step is a must. But moisturizer also acts as a locking step; it provides a barrier for the ingredients in your serum(s), so the good-for-you ingredients sink into your skin rather than evaporating away. You want elements like vitamins C and A to penetrate the skin in order to see results, and moisturizer helps with this.
- Protect your skin investment. There is also no sense in spending money, time, and energy on a skin care routine if you aren’t going to protect your skin at the end. This means SPF every day of the year (no matter the season, the weather, or if you aren’t going to be outside that much– UV rays pass through windows in your car, house, and office!) each morning to finish off your regimen. Read more about how important SPF is right here. And while you’re at it, make sure you’re dragging that SPF application down onto your neck, chest, and the backs of your hands. That skin sees daily exposure, too!
Note: if you are pregnant or thinking of becoming pregnant, check with your doctor before switching up your skincare routine to make sure the ingredients are safe to use during pregnancy.
What order should you apply skincare products after washing?
After washing, you want to apply thinnest to thickest. Products like serums are going to be thinner than moisturizers, so serums come before moisturizers.
Always finish with SPF (if it’s not included in your daytime moisturizer). A powder SPF (like this one!) is brilliant for finishing over makeup + touching up throughout the day. That SPF you put on your face in the a.m. is not going to protect you on your commute home from the office, girlfriend– gotta reapply!
What are the best anti-agers?
In your 30s and wondering what anti-aging ingredients are the best for you? Look for vitamin C and vitamin A (also called retinol or retinoids). These are the powerhouses of the anti-aging product industry, and the science on the results they deliver is time-tested.
As much as I love a *new* anti-aging ingredient, the reality is the science can be lacking, relatively new, or the results haven’t even been tested at all. With the ingredient below, these are known to deliver the results they promise:
Vitamin C: brightens and evens the complexion, giving you a youthful glow. It also protects from free radicals– bonus! Use in the a.m.
I have been using the Vivier C E peptides serum in the morning lately. I love the smell (apples!) and the way my skin drinks this stuff up. The glow factor is real.
Vitamin A: speeds up cell turnover (which slows down as we age), plumping up those fine lines and wrinkles. Use in the p.m. before bed because sunlight degrades the effectiveness of vitamin A.
I love the Avene product line, and this retinol cream is a new favorite. It’s gentle enough to use every day and it goes on smooth before my evening moisturizer. Now that I’ve blasted my sun spots and fine lines with BBL and Halo, further refining my skin’s texture and tone is so key! A retinol is the way to do it.
What about extras? Eye cream? Toner? Neck cream?
The skin care routine outlined above will totally deliver glowing, youthful skin– but sometimes a girl wants some extra perks, am I right? Once you have the basics down, feel free to add in some skin care extras.
Eye cream is a great addition to help with dark circles, fine lines and creases, undereye bags, etc. I love this one! It’s good for all skin types and is really hydrating without leaving the eye area greasy.
Toners/astringents should be reserved for people who have oily skin; it’s too drying for most skin types. I like to spritz on this rose water + glycerin combo in between my cleansing and serum steps because it hydrates and refreshes (without the alcohol).
I preach this all the time, so stop me if you’ve heard it before: anything you do to your face, you should do to the neck, chest, and backs of the hands. This skin is just as delicate as the skin on our face but doesn’t get nearly the same love + attention. (These areas actually have fewer oil glands than our faces, so they’re even more prone to aging.) You can add a neck cream to your regimen; this one from Neocutis is bomb because it has a tightening effect and is full of glycolic acid (to even tone and reduce age spots) and vitamin C (to brighten and reduce wrinkles).
If you want to keep your routine streamline, just use a little extra serum + moisturizer and bring those products down your neck and chest to get similar results.
What is one thing every woman in her 30s should do for great skin?
If you can only do one extra thing for your skin in your 30s, use a vitamin A (retinol, retinoid). It’s one of the best anti-agers available! The science is solid and adding vitamin A to your skin care routine is the first thing you should do when looking to boost your anti-aging regimen.
Shop the products:
Wait– AesthetiCare has its own skin care line?
Yes, indeed! AesthetiCare worked closely with a lab (that creates products only sold through medical facilities) to create their very own line of medical-grade skin care. Because who knows skin better than Team AC? Nobody!
Their private label uses the highest level of ingredients and research to ensure the products are vastly more effective than what you can purchase at non-medical retailers. All the same high quality, good-for-you skin ingredients in a wide range of products that can treat all skin types and conditions with products ranging from cleansers to serums, hydrators to sunscreens, starting at $20 and up.
I have been using AesthetiCare’s Revitalizing Cleanser, which cleanses everything off my face (makeup, oil, the grime of the day) without stripping my skin or making it feel too dry. Eleven different botanical extracts condition and soothe the skin and it’s sulfate- and paraben-free.
The AesthetiCare Calendula Creme as my nighttime moisturizer. It’s oil-free and goes on really light, but is still really hydrating. It’s packed with vitamins A, C, and E to help even tone, boost radiance, and keep that skin glowy.
For all my friends living in the KC area, you can get your medical-grade skincare from AesthetiCare, just like I do. Give them a call at (913) 320-0878 or hit them up on their website to get a consult scheduled. (Consults are always free and are the best way to make sure you’re getting the right products for your skin type.)
Now is an awesome time to get into AesthetiCare and get a consult because you can get $100 off your first treatment/purchase! Just mention my name, Ashley White, when you go in!
And when you’re browsing on Instagram today, pop over to the AesthetiCare Insta and watch Krissy’s takeover! She’ll be sharing her skin care routine, answering questions, and diving into some more skin-related topics.
Thanks to the AesthetiCare team for partnering with me on this post!
Linking up with Elegantly Dressed and Stylish, The Fashion Canvas, I Do DeClaire, Straight A Style + On the Daily Express, Rosy Outlook + Seeking Sunshine, Shopping My Closet, and Pumps and Push Ups.
You always bring us the best advancements in skincare! Have a super day gorgeous!
So glad you liked this post, sista! You should share some of your anti-aging tips because you are AGELESS, girlfriend!
These are great tips for taking care of your skin! These products look amazing.
https://www.kathrineeldridge.com
Thanks for swinging by, Kathrine!
It’s so important to wash your face every night no matter how tired you are! These are great tips and sound like some amazing products to try!
Jill – Doused in Pink
Washing your face is KEY- even on days you don’t wear makeup! There’s still oil + grime from the air on your skin and you need to wash it off + add in anti-oxidants, nutrients, and hydration!
Skin care is my number one! It’s so important for healthy looking skin. You don’t need a lot of makeup when your skin looks great!
Jennifer
Effortlessly Sophisticated
Right?! When your skin is on its A-game, you don’t need nearly as much makeup!
This is such a detailed post Hun and these products look amazing, it’s so important to look after your skin! x
Grace Louise || http://www.gracelouiseofficial.blogspot.co.uk/
We only get the skin we’re born with- so it’s so key to take care of it as we age! 🙂
Such an interesting article !
I’m using H20 Bioderma every morning and night to wash my faced and then I use a lotion and a cream from Clinique.
But I should definitely check a serum too.
xx
Margot
https://troughthepasturesofthesky.com
Cleansing + hydrating is really important- so you’ve got those steps DOWN! 🙂
Just found your blog and loved this in-depth & informative post! Hydration is key!
Jae
http://www.editedbyjae.com
So glad you liked it, babe!
Yes, my dermatologist says to put on SPF everyday, even if I am not planning on leaving the house. A good serum is the key, too!
Carrie
curlycraftymom.com
Yesss- listen to those derms! They know what they’re talking about!
I love this post! Skincare is so important and for me good moisturizer and sunscreen are very important. Thanks for sharing!
xo Yvonne
https://www.aproposh.com
So glad you found it useful, Yvonne! 🙂
Skin school?? Why of course. We should all get schooled in that because we all have skin and we should be better about taking care of it!!
Such great information Ashley!!
XOOX
Jodie
It’s crazy how little I paid attention to skincare as a kid/teen- now I’m all about it! 🙂
amazing tips for caring for our skin.
Thanks, Ivana!
These are such great tips! I finally started using a great retinol and I really see a difference!
District of Chic
Retinol is LIFE, I swear. It really works!
Interesting products!!
https://julesonthemoon.com/
Thanks, Jules!
I really wish I had been more diligent in my skincare in my 20s! Paying the price now but glad we have some great options like these!
I still KICK MYSELF for hitting those tanning beds in high school- ughhh! But knowledge is power- and great products really help!
Interesting tips and great products!
Kisses, Paola.
Expressyourself
Thanks, babe!
It always amazes me when people go to bed with makeup on, eww. I have been putting on moisturizer twice a day since I was about 14 or so. And yes I do use serum and SPF.
Thinnest to thickest, good to know!
Allie of
http://www.allienyc.com
I know- I CANNOT go to bed with makeup on, no matter how late it is/tired I am, etc. It feels gross!
I’m always looking for new products to try out! I love how these are packaged too. So classy and chic for a bathroom counter! 🙂
Shauna
http://www.lipglossandlace.net
You know we gotta style up those marble countertops, lol. 🙂 Glad you liked this, babe!
I think its really important to alter your skin care regime in terms of age and changing needs. I’m in my mid-twenties and have started with little steps which hopefully prevent the first signs of ageing.
❤︎
http://www.elenaisabelle.com
This is so awesome- adding in little steps now will make such a huge difference in your skin in the future!
Skin care is so important! These look like great products. Thanks for sharing!
Lisa
Daily Style Finds
Thanks for swinging by, Lisa!
Totally agree with so many of these skincare tips!! I have been looking for a good eye cream so I need to check out the one you shared!
Rosy Outlook
Omg, girl- this one is the JAM! Everyone I’ve talked that has tried it is HOOKED!
No conocía esta marca. la quiero probar
Un besito
https://www.elblogdebarbaracrespo.com/2019/06/le-park-in-yellow/
Glad to share it with you! 🙂
YES! It’s all about what works for you, and of course washing your face! I recently started using serum because mid-30’s <3
Green Fashionista
Yesss- serums are so key!
so informative! i like to use vitamin c in my skincare routine !
https://www.clairetalksbeauty.com/
Vitamin C is a powerhouse ingredient!
These are great! I really need to get going on my skincare, I don’t have an eye cream or retanoid in my lineup!
http://www.sundaydahlias.com
Retinols are such a game-changer! 🙂
Thanks for sharing these wonderful tips! I wish I had learned some of these things sooner and now I’m paying the price. I hope my daughters can learn from my mistakes!
I know- I definitely made some skin care mistakes back in the day!
I’ve never heard of this brand before and so this was a welcome introduction 🙂 It sounds great! Hope you’re having a fabulous week so far!
aglassofice.com x
This is so helpful! I like the concept from thinnest to thickest, that surely will retain in my head. It’s good to know too about Avene products I saw it everywhere but I haven’t really paid attention to it.
http://www.busyandfab.com
Awesome post! So informative, I really love the products you shared too. I totally agree on how important serums are, I started using one recently and can see the difference already. Thanks for sharing, have a lovely day!
Emily
https://itsemilystephens.weebly.com/
Love looking after my skin… so so important as the years roll by.
http://www.fashionradi.com
These are great tips dear! Thanks for sharing this informative read. Also, yes Vitamin C is a must.
Jessica | notjessfashion.com
I keep hearing good reviews about these products you featured 🙂
xx Alyssa | STYLE VANITY
I love that you’re using the Avene one! Its one of my favourite skincare brands ever!
-Didier
http://www.didieryhc.com
Thanks for all these wonderful tips! Such an amazing post.
Adi xx | http://www.fancycorrectitude.com
Thanks for stopping by, babe!
These tips are so beneficial to me since I’m about to enter the 30s series. 😀 I’m loving retinoids/vitamin A so far, they really do wonders to my skin.
ieyra h. | beauty blog
♥